Concentric Equity Partners invests in Aruza Pest Control
Concentric Equity Partners (“CEP”) has invested in Aruza Pest Control (“Aruza” or the “Company”) in the recapitalization of Aruza. The transaction was closed on October 31, 2022.
Aruza Pest Control was founded in 2016 and is a provider of residential and commercial pest, termite, and mosquito control services primarily in North and South Carolina. CEP will be partnering directly with Aruza’s Co-Founder and CRO, Christian Ludwig, who will continue in his active sales leadership role moving forward and retain a significant ownership stake, and current CEO, Andrew Beck, a pest control industry veteran.
Aruza, headquartered in Charlotte, North Carolina, currently operates seven branches across three states. The Company is one of the fastest growing pest control companies in the United States, ranking number two in the environmental services category and number 256 overall on the Inc 500 fastest growing companies list. Aruza has built an industry-leading sales model with sales associates successfully operating in multiple markets.
CEP is excited to be partnering with Christian, Andrew, and the entire Aruza management team to leverage the Company’s differentiated sales model and established brand name and reputation together with CEP’s considerable industry experience and network to build Aruza into a leading super-regional provider of pest control services.
“Aruza stands out for both its proven and impressive sales organization and its commitment to superior customer service and retention” said Rob Swartz, Operating Partner at CEP. “The combination of Aruza’s sales and operational capabilities with the industry expertise and resources of CEP should position this platform to expand substantially in the future and grow into one of the top companies in the pest control industry”.
“A key for me in this process was finding the right partner who not only brought industry expertise but was also trustworthy and shared the same values as our company” said Co-Founder and CRO Christian Ludwig. “Our team is excited to move forward in partnership with CEP to build and scale Aruza considerably”.
LR Tullius represented and acted as exclusive financial advisor to Aruza Pest Control on the transaction.